Complete Guide on How to loot your Competitors’ Backlinks

A person working on a computer Description automatically generated with medium confidence

Are your competitors in the first place on Google for your targeted keywords? Backlinks are the most crucial part of SEO. Your competitors have solid backs. The lack of backlinks makes ranking difficult. SEOs always have a positive relationship between links and rankings. If relations with competitors are wrong, I would say no. Because if you create better content than your competitors, people will contact you. This article will look at who links to your competitors and how to steal backlinks from your competitors.

1. domain-level competitors

These are the websites that tend to compete with you in search results. By that, I mean they compete with you not just for a search or two but also for Google SERPs.

This brings us to an important point. Domain-level competitors are not always your “traditional” competitors in the real world. They do not always compete in commercial terms; they can easily compete for many similar keywords. If they rank for so many keywords (which they are), they’re likely to have tons of backlinks. Choose the top five competitors from the Google spreadsheet. The goal is to get backlinks from all of these websites.

2. Page-level competitors

While they aren’t your website’s main competitors, they compete with you on specific topics and keywords at the page level. Keywords may be in the FAQ section of your site through the installation of the WordPress FAQ plugin. This is some overlap between competitors at the domain and page level.

Investigate the links on your competitors’ home page. This way, you can identify thousands of links. Most links use marked anchors. In general, it is best to analyze links to competitors’ websites. This way, you can see all the backlinks that point to the competitor’s website.

You can link them to yourself. You can do this by creating content that is similar to your competitor’s. You can sort out backlinks from your competitors and thus place your website on Google.

3. Seize and repurpose your competitors’ broken links

Either way, your competitors have dead links to their websites. Suppose the linked page no longer exists or the URL has changed. Your tactic is now to identify such connections and then loot them for yourself. How? Just find broken pages with lots of links in your niche and reproduce the content (if you don’t already have similar content on your site).

Then contact the site owner and report it is a downlink and submit your content. Result? The link was successfully stolen! How do you find broken competitor links? The best place to start is with our free broken link checker. It’s a tool that allows you to find broken links from any website (either you or your competitors) by entering a URL.

4. Use Competitors’ Guest Post Opportunities to Your Benefit

Posting visitors is undoubtedly one of the most legitimate ways to get links. The idea is that if your competitor has already received a guest post on a particular website, the chances are high that you will be published there as well. Therefore, your competitors must use this strategy as well. It would help if you used several “magic questions” to find competitor guest posts.

How do you find posters with competing guests? A Google search is probably the best place to start. Use advanced searches such as “[author name] guest email address” to improve your chances of finding competing guests. You can also try entering a competitor’s URL into our tool to check the competitor’s link and see the sites they visit the site from via guest registration.

5. Find Your Competitors’ “Superfans” then Build Relationships with Those People!

Imagine if you could identify the superheroes of your competitors. Doesn’t it make sense to develop a relationship with that person? Yes, it would. That’s why: if they link (a lot!) To your competitor, you can convince them to link to you, right? – This is especially true if you create content similar to a competitor’s content, and you may even exceed it.

If you can make them superheroes of your brand, they will likely link (a lot!) Get them on your post and web pages. You can use social cause to get them on your site, like integrating the charity donation icon for collecting contributions for cause-based projects to get their attention on your site.

It pays to build relationships with your competitors’ so-called super fans. People you have a relationship with will be in touch with you someday.

A quick ‘n’ dirty guide to qualifying and prioritizing link prospects

The fact that you can duplicate your competitors’ links doesn’t always mean you SHOULD be. Some can be utter nonsense. Other sites may be good links, but they are almost unique. Because of this, you need to qualify and prioritize all opportunities.

To qualify, ask yourself, “If Google checked the page manually, would they have link issues? Does that seem natural?” Setting priorities is a bit more complicated. Just because you need a link doesn’t mean you deserve it, (b) it’s easy to play, so you need to focus on the links you can get.

Links like niche resource pages, guest posts, forum links, some quotes/reviews, blog comments (yes, they still only cost referral traffic!), And more. Links where they had to do something special to get a link, such as an expensive PR campaign or at a specific event (in the past). Links that are part of your competitor’s blog network.

Honestly, you have to be guided by your own decision. A perfect link from one site may not be suitable for another. Don’t just click on low-quality spam links – they won’t help at all.


While we will use the term “looting” in this post, all of these strategies are legal and can be effective tactics for improving your website’s backlog profile. These five strategies discussed here can help you build a variety of relevant links, improve your ranking, and grow your business. Remember that you can only achieve results through action; So don’t read or do anything!